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DOMAIN EXTENSION GUIDE

.fair Domain Names

Applicant announced; not live

.fair is a proposed new gTLD associated with an applicant-led registry concept built around fairness, trade fairs, and exchange. Publicly announced information identifies Journey To The West Corporation as the applicant associated with.fair. The string suits themes of honest dealing, exhibitions, procurement, and community-led commerce, but it should be treated as pre-launch rather than a live public extension. (xiyou.domains)

.fair registrations are not available yet. Search related extensions or get a launch alert.

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Application and status facts

Verified status information is kept separate from illustrative naming ideas.

Extension
.fair
Current status
Applicant announced; not liveGlossary - ICANN
Root-zone delegation status
No root-zone delegation confirmed in recorded public sources.
Number of publicly announced claims
1
Contested
No
Application round/programme
ICANN application programme information recorded.Glossary - ICANN
Registry operator
Not verified
Registration availability
Public registration is not confirmed by this guide.
Last fact checked
2026-08-25

A public application, applicant identity, approval, registry operation, root-zone delegation and live registration availability are separate facts.

Illustrative uses

What could a .fair domain be used for?

If delegated in future,.fair could suit organisations that want a name signalling fair dealing, open exchange, or event-based commerce.

Trade fairs and exposA future.fair address could suit exhibition sites, event schedules, and buyer–seller matching pages.
Ethical commerceBrands focused on transparent pricing, sourcing, or responsible trading may find the signal attractive.
Mediation and dispute servicesOrganisations offering impartial resolution could use the string to reinforce trust and balance.
Community marketplacesLocal buying groups or co-operatives could frame their offer around fair exchange and shared value.
Certification and standardsBodies that verify fair practice, audit supply chains, or publish standards could use the name as a clear cue.
Procurement and sourcingBuying platforms may use.fair to suggest balanced terms, clear comparison, and accountable supply.
Campaigns and advocacyPublic-interest initiatives can use the string for fairness themes in policy, consumer rights, or labour advocacy.
Brand storytellingCompanies with fairness in their mission can use the extension as a concise part of their identity.

Domain name ideas

Example names only. Illustrative examples only. Availability has not been checked.

expo.fairmarket.fairaudit.fairsource.fairevents.fairtrade.fair

Possible audiences

Who is .fair for?

  • Event organisers
  • Ethical brands
  • Marketplace operators
  • Non-profits and advocates
  • Certification bodies
  • Co-operatives and community groups

Benefits and considerations

Benefits

  • Clear thematic signal
  • Strong event fit
  • Trust-building tone

Considerations

  • Pre-launch status
  • Meaning is broad
  • Applicant context matters

Related domain extensions

.fartNovelty and humour-led naming ideasView extension

Marketplace listings

Relevant public DomainUI listings are separate from registry availability results.

DomainTypePriceAction
coinfair.co.ukDomain nameMake offerView domain
bootfair.co.ukDomain nameMake offerView domain
fairydolls.co.ukDomain nameMake offerView domain
driversexposed.comDomain nameMake offerView domain

Frequently asked questions

Is.fair a live domain extension?

It is best treated as a proposed string in an applicant context rather than a confirmed live public extension.

Who is linked to the.fair application?

Publicly announced information identifies Journey To The West Corporation as the applicant associated with.fair.

What kinds of projects suit.fair?

It suits fair-related themes such as trade shows, ethical commerce, sourcing, standards, and community exchange.

Can.fair be used for a shop or marketplace?

Yes, conceptually it fits marketplace branding, especially where fairness and transparency are central themes.

Does.fair have to be about ethics?

No. It can also work for trade fairs, expos, and event-led businesses.

Should brand positioning be narrow or broad?

Narrow positioning is usually stronger, because the word can point to several related meanings.

Sources and review information